INSIGHTS AND TECHNIQUES TO CREATING DIGITAL PRODUCTS BASED ON CUSTOMER SEGMENTATION

DEVELOP THE KNOWLEDGE AND SET OF SKILLS NECESSARY FOR CREATING AND LAUNCHING DIGITAL PRODUCTS

Advanced 5(1 Ratings)
Published by BusinessProgram.Online Last updated Fri, 17-Feb-2023 English
Overview & Learning Objectives
  • Know where to seek for product opportunities and acquire thorough understanding of the necessary steps from ideation and market positioning to delivering product's value.
  • Access frameworks, approaches, and ideas to design and develop a new product on the basis of the customer specific needs, aspirations and expectations.
  • Determine customer's willingness-to-pay. Starting from the smallest possible product that meets the needs of a specific customer segment.
  • Learn to identify the potential buyer group who would stand to benefit the most from the proposed product. Consider the elements necessary to design and create product model.
  • Define the core value of the new product and usefulness to the customer. Learn to integrate the core value to design, product features and formulate sales mechanism accordingly.
  • Choose the right monetization and pricing model suited for your product, competitive position and customer segments.

What's included in the Content?
Introduction
1 Modules
  • Developing digital products
  • Day 1 00:03:25
Who is it for?
  • Product development teams
  • Starting up Entrepreneurs
  • Authors and content marketers
  • Internet marketers (incl. affiliates) who want to create their own product
+ View more
Description
  • Know where to seek for product opportunities and acquire thorough understanding of the necessary steps from ideation and market positioning to delivering product's value.


  • Learn to identify the potential buyer group who would stand to benefit the most from the proposed product. Consider the elements necessary to design and create product model.


  • Access frameworks, approaches, and ideas to design and develop a new product on the basis of the customer specific needs, aspirations and expectations.


  • Define the core value of the new product and usefulness to the customer. Learn to integrate the core value to design, product features and formulate sales mechanism accordingly.


  • Determine customer's willingness-to-pay. Starting from the smallest possible product that meets the needs of a specific customer segment.


  • Choose the right monetization and pricing model suited for your product, competitive position and customer segments.
+ View more
Other related programs or materials
Feedback
5
Average rating
  • 0%
  • 0%
  • 0%
  • 0%
  • 100%
Reviews
  • Wed, 15-Apr-2020
    Kalmer T
    Excellent!
$88 $249
Buy now
What's included:
  • 2 Modules
  • Full lifetime access
  • Access Online or Download Content